E-commerce Will Grow More Than Expected
Online sales are not new, but what is unexpected is how quickly people have delivered to using their phones to use the internet.
The trend is down to the technology itself. Mobile phones have grown to be so powerful, so fast, and with larger displays, it’s simply a great deal much easier to buy something online with your phone than it was only a couple of years ago.
This kind of shows in the information, with the figures viewing smartphones replace tablets in regards to online purchasing.
Truly overall, tablet sales are dropping, and have recently been for several years now, simply because phones are offering everything a gadget does, except they fit in your pocket.
This kind of easy purchase will continue to grow, and online sales along with it.
Customization Can Be An Important Part Of The Business
One particular size fits all mass production appears to be coming to an end, with the goal now customization for separate shoppers.
And while this may sound expensive, modern technology is so that it is a reality. With 3D IMAGES printers and real-time communication, customers can tell manufacturers just what they need and how they want it, all down to the very last detail.
Millennial place far more value on experience rather than a physical item, and by seeking to sustain everyone otherwise via social media, they are happy to pay slightly extra for something unique, or an item that fits their own personal “brand”.
Australian companies Dresden are a great example of the brand new paradigm. They strive to revolutionize the industry by taking plastic waste materials from the beach and turn it into funky, affordable frames.
Shoppers can then create their own match of sunglasses online, and have them custom-made, producing in eyewear that’s unique, stylish, and environment-friendly – everything a millennial consumer wants.
Artificial Intelligence Will Commence Changing The Game
2017 saw the advantages of catboats to customer service, and next 12 months is not going to see a climb in the number of companies using catboats, but the quality of the service they supply.
Artificial Intellect has always just recently been on the horizon, but it looks like this year might actually be the entire year it arrives.
Amazon online marketplace is actually using robots to pack and ship items, and has more than 100, 000 robots in action around the world, planning to add many more to the combine.
Ai is also going to play a huge role in data collection, with every click and swipe being recorded and put into a protocol, all to realize shopping trends.
Walmart is already using AI to screen product usage, auto replaces products as necessary and monitors expiration dates. And slightly worryingly, they are also using facial reputation technology to spot shoppers who are unhappy or frustrated. That data can then be used to inform associates to open new checkout lines or offer discounts… or identify shoplifters.
Environmental Matters Will Drive Sales
All consumers, but particularly Millennials, are becoming more and more aware of their purchases; where they come from, how they are made, and what impact they have on the environment.
Durability is a significant factor in Millennial shopping decisions, and with two thirds of Millennials preferring to shop online, with a third claiming they may be more likely to buy from brands which can be dedicated to social responsibilities, companies need to change their behaviors if they want to survive.
Children’s Wear
Children’s wear is an industry worth an estimated 200 billion CHF, and is merely set to embrace the coming doze months. In fact, kid’s clothing is outpacing both men’s and women’s wear, and businesses are popping up around the globe to manage the demand.
Young parents are the driving force behind the industry, being more fashion conscious than the prior generation. Add to that the regular updates on social media, and modern-day parents tend to spend more issues children’s clothes then they would on themselves.
40% of Millennials have already had kids, and have the mixed spending benefits of over one trillion dollars to blow on their treasured wee ones.
2018 will discover a significant portion of the remaining 60% sign up for the club, plus they too will start spending. Trendy clothing for kids is an ever-increasing market and one that is becoming more and more important to the industry.
A Single More Prediction For 2018
We have one last prediction for next 12 months.
From our larger, international clients, down to our small, beginner designers, we promise to keep supporting you all the way.
If you would like to be a part of our family, then do not be reluctant to contact us today, and let’s talk about how precisely we can make your 2018 as bright as ours.
Anyone can forecast the near future – getting it right is the hard part.
Although only at Image Label Devices we like to think we know our products, and so we’ve come up with these five predictions about the industry for next year.
Our team offers effective solutions for brand imagery through customized brands and packaging. From design to distribution, our services include clothing labels, RFID tagging, barcode labels and custom retail packaging.
All of us understand that will ensure a regular representation of your brand.